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People try the product.
Some even say they like it.
But hardly anyone pays.
And you can’t tell why.
You’re hearing conflicting feedback.
You’ve got a list of things to fix.
And every one of them feels urgent.
I have good news:
of users abandon a product if they don't get the value within first session
You dont' have 10 problems.
You probably have 1
...And it's onboarding.
When the product makes sense
and the value’s obvious:
- You’re not chasing people with emails
just to get them to upgrade
- You’re not stuck explaining what
product does on every call
- Growth finally feels real, not like you’re
starting from zero every month
of SaaS companies consider onboarding essential for product growth
That’s possible — even without
a large growth team
Hi, I’m Anastasia Kudrow.
I help product-led teams turn more users into paying customers by fixing onboarding and pricing.
Over the past 8 years, I’ve helped scale consumer products from 0 to $1M ARR, 2× trial-to-paid conversion, and cut churn by 30%.
If users don’t see value, they won’t convert — and if pricing doesn’t reflect it, they won’t stay.
Here’s how we can
work together
Reviews
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Get the guide for free👇
downloaded by growth leaders
You’ll also get one issue of Ghosted each week — a free 5-min teardown of why users vanish (and how to get them back).
